Dino Awadisian Chief Executive Officer for Awadisian Group Holding UAE and Ava Hospitality Group just announced Ava Hotel Residents will be part of the project of the historic Crossroads of the World site on Sunset Boulevard and construct nine buildings, including three skyscrapers, on several surrounding blocks.

Awadisian said the city was expected to release the report on its project Thursday morning. The report is available here https://planning.lacity.org/eir/CrossroadsHwd/deir/index.html.

The study would kick off a review process that is sure to ignite debate over competing visions for Hollywood’s growth. When it is approved, the development would plunk modern buildings into a mostly low-slung pocket of Hollywood, replacing decades-old storefronts, offices, and apartment complexes.

Ava Hotel Residents, Estimated to cost between $60 million up to $70 million, the total project in Hollywood spans nearly 8 acres just west of Crossroads of the World, roughly bounded by Sunset Boulevard, Highland Avenue, and Selma Avenue.

• Ava Hotel Residents , A 26-story tower with 308 hotel rooms;
• A 30-story tower with 190 condominiums;
• Four apartment buildings holding 760 units, including a 32-story tower and three six-story buildings;
• Two low-rise buildings offering 95,000 square feet of office space;
• A restaurant at Crossroads of the World; and
• An underground lot with nearly 2,500 parking spaces.
• Ground-floor stores and restaurants would take up 185,000 square feet throughout the development.

Awadisian added with 1.43 million square feet, Crossroads would comprise more square footage than Hollywood’s most recent mega-development, the $615 million Hollywood & Highland shopping and entertainment complex completed in 2001.

The proposal comes as Hollywood experiences a burst of development. Over the next five years, according to Avison Young Principal John Tronson, Hollywood is slated to gain 6,100 apartment units, 3,000 hotel rooms, and 2 million square feet of office space.

Ava Hospitality now has a pipeline of 8 upcoming projects. Awadisian Group Holding plans to expand its footprint to other high-growth markets, including gateway cities in India, China, USA and Armenia.

Awadisian Group Holding UAE is operating in Athens, Greece www.avahotel.gr. 

Awadisian said he envisions a project of such scale – the largest he’s seen in Hollywood in 25 –year.

“My youngest daughter is 4 year old and born in Los Angeles County. This is the project that I want to be able to drive by and say: ‘your dad built this for you.’” Dino Awadisian said.